Jan Boubín: Why Prices Rise Before Christmas and Fall After the Holidays

Economist Jan Boubín from NEWTON University explains why prices of food and everyday products regularly increase in the weeks before Christmas and how consumer behaviour plays a key role in this trend. Using clear, real-world examples, he shows how companies respond to sustained demand, why the law of supply and demand is unavoidable, and why prices tend to stabilise or fall once the holiday season is over. The article also offers practical insights into how consumers can better time their purchases and adapt to predictable pricing cycles.

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