Early-Stage Entrepreneurs Struggle with Illusions, Not Money

Blindly following trends won't make you a market leader. In an interview for Marketing & Media, Karel Novotný (guarantor of the MBA Marketing program at Newton University) and Michal Pastier (lecturer of an exclusive annual block) reveal why artificial intelligence will never replace strategic thinking and what skills separate average marketers from the top ones.

At Sting we connect theory with real-world practice. And we place particular emphasis on practical experience. That is why we regularly invite experienced tax advisers, auditors, and representatives of the Czech Financial Administration to our classes. In the winter semester, our guest experts included Jan Brantl, Natália Šenková, and Václav Čepelák.

Resilience is a buzzword in strategies, presentations and corporate values. But real resilience is not created on slides. It is built through everyday decisions, under pressure and in moments when things do not go according to plan.