You know how to buy a share. Do you know why? Roman Brauner in Echo

You can open an investment app in seconds. Are you as clear about why you’re investing and what you’ll do if your investment falls in value? In Echo’s Chytré peníze supplement, NEWTON University Academic Director Roman Brauner argues that access to information and investment tools is growing faster than people’s ability to assess them critically.

Brauner sees investors concentrating on which share, fund or property to buy, while giving less thought to their goals, time horizon and response to a downturn. He highlights three common mistakes: confusing information with understanding, a market trend with a strategy, and an expected return with a guarantee.

His contribution to the survey of Czech investment habits makes the case for taking responsibility for decisions and having a considered strategy that holds up when markets fall.

The survey appeared in Týdeník Echo’s Chytré peníze supplement on 12 November 2026.

Visit the Týdeník Echo website (in Czech)